Wednesday, 2 January 2008

Happy New Year from Carbon Clear

Welcome to 2008.

For a long time, the climate change debate seems to have been about whether or not there is a problem, and whether humanity has caused it. Thankfully, 2007 saw even steadfast global warming skeptics acknowledge that this debate is over.

Now a new debate is underway.

On the one hand is a faction that claims we have already reached a "tipping point", and that it's too late to prevent serious climate change. Some people making this claim argue that we should shift our focus to adaptating to the impacts of living in a warmer world.

On the other hand are people who say that it's not too late, and who applaud the future-oriented targets of the recent Bali climate negotiations, the UK Climate Change Bill and elsewhere - with targets that reach to 2050 and beyond.

Either way, this debate means not enough effort right now to reduce our carbon impact.

Choosing to tackle climate change isn't an "either-or" decision, it's a matter of degree. We have a lot of choices to make:

  • We have a choice over how much we want to fight global warming;
  • We have a choice over how much energy we use, what type, and at what cost;
  • We have a choice about how we want to work, travel, live and play;
  • We have a choice over what kind of world we want to leave for our children, our friends, and the rest of humanity.
These are not difficult choices. Taking the carbon out of our lives does not have to be painful. On balance, the benefits - of which there are many - far outweigh the costs.

The Carbon Clear team is determined to speed businesses, governments, and individuals on the path to a low-carbon future. Everyone needs to control his or her carbon impact. Carbon Clear is here to help.

(To the Carbon Clear homepage)